Divas SnowGear

Indy Dealer Expo a Huge Success for DSG!

2012-02-20T09:05:00.000-08:00

We are just landing back in our office chairs after a very short, but successful trip to the 2012 Indy Dealer Expo! We had a great feeling and vibe going for the show before we even left because of the Nifty 50 award and the exposure it brings to our brand and our new Divine II Jacket. Thank you Powersports business! This is a photo from their booth with all the winners and we are proud to be included with such good companies.

We arrived to Indy on Saturday morning and went straight into meetings with some pretty key people in the industry and they all went very, very well. Next season will be very different for Divas SnowGear and it will also be much easier for the consumer to find our product in their local market. We will have two major announcements coming soon! A big thank you goes out to all our friends that helped us get these deals done! That's it for today as we have plenty of work to get done so we can announce our up coming plans.

Have a great week!

Divas SnowGear is a Powersports Business Nifty 50 Award Winner!

2012-02-13T09:06:00.000-08:00

Divas SnowGear is proud to announce that it has been selected by the editors of Powersports Business as a Nifty 50 award winner for its Divine II Jacket! The Nifty 50 is an annual contest hosted by Powersports Business that identifies the top products and services available in the Powersports industry and range from consumer products to dealer services.

“This is especially exciting for us because we have taken our frustrations with women’s snowmobile gear from a concept to producing the leading fashionable, yet functional outerwear available to women in less than a year and a half. Our concept of focusing strictly on women’s outerwear, a strong casual line, and snowmobiling accessories designed by women for women is unmatched in this industry!” said Wendy Gavinski, President of Divas SnowGear.

The Divine II Jacket is the predecessor of the widely successful Divine Jacket launched in 2011 by Divas SnowGear. Wendy added, “We feel very confident moving forward that our second generation jacket having improved features, materials, and styling will set a new trend in women’s snow apparel above and beyond what has already been set by our initial outerwear launched in 2011.” With Thinsulate^TM insulation, a 420 denier waterproof and breathable shell, and YKK zippers women can enjoy snowmobiling while looking sleek, trendy, and Divine!

We'll chack back in with pictures and more on the new jacket soon!

http://www.powersportsbusiness.com/top-stories/2012/02/10/powersports-business-nifty-50-winners-revealed/

We miss our blinged out sled!

2012-02-06T13:11:00.000-08:00

This was our original wrap we did for our Outerwear business Divas SnowGear. We ended up selling the sled, but it's time to wrap another very soon and we will share pictures when it is done!

Whirlwind

2012-02-03T11:46:00.000-08:00

Wow, what a whirlwind ride it has been over the last few months. Or to be exact, since we last posted on September 14th. EEEK! We promise to get better at keeping our blog updated and in keeping everyone in the loop better on what we have going and what is new in the world of Divas SnowGear. Hopefully, a lot of you had the chance to say Hi to us at some of the snowmobile shows. We hit it hard this year to promote our brand and tell everyone our story. The story goes like many, in that we were tired of not seeing the specific products we wanted on the market. Anyway, back to the shows. We (Travis, Wendy, and the second Travis) had the chance to meet so many cool people from dealers, to other manufacturers, consumers, and heck, even our competitors were all very friendly and cool. We started off the whirlwind tour at Hay Days and proceeded to the following: Syracuse, Epping New Hampshire, Toronto Ontario, Milwaukee, Novi, and even all the way up to Edmonton. We did all these shows, while maintaining the day-to-day business and getting ready for next year! Next time we'll get into some specific stories that are quite crazy from the shows and the crazy people we met. Also, look for new product and more specific company happenings soon. That's all the time we have for now!

Cheers to all our fellow Divas!

1 down 7 to go!

2011-09-14T20:38:00.000-07:00

The official kick-off to the 2011 snowmobile season took place this past weekend @ Hay Days Grass Drags in North Branch, MN. This year they really seemed to have the traffic situation figured out, which made for much better attendance over all. We got to see many of our industry friends, fans and new Divas at the event which was great! Saturday was an action packed day with the swap meet, grass drags, extreme free-style show and the unveiling of the all new 2012 Arctic Cat race sled. Our favorite Diva and host of Sled Head 24/7 Meisha Johnson was all dolled up (as usual) in a cat-women suit to officially unveil the new Arctic Cat race sled along side of Monster Energy sponsored Tucker Hibbert. The crowd was pleased, and by the looks of it, the new race sled will prove to be Tuckers way to the podium each weekend as he dukes it out with Polaris' star Ross Martin. The Divas SnowGear tent was rockin' all weekend, with a few visits from Meisha and several other industry icons. The ladies LOVED the new outerwear line, as well as our all new Diva-Tech base layers and hot new casuals. Well, its time for us to get ready for The Big East Powersports Show in Syracuse New York. We hope to see many of our fans there as well as meeting lots of new die hard sled fans! Until then, LET IT SNOW!

Divas SnowGear is excited to announce one more stop on the 2011 Snow Show Tour!

2011-08-31T18:38:00.000-07:00

Divas SnowGear is excited to announce that we will be at the 2011 NHSA Grass Drags & Swap Meet from October 7th-9th in Fremont, NH. We will have all of our hot new 2011/12 Divas outerwear and casuals. This great event offers something for the entire family from snowmobile grass drags, to watercross, a look at all of the new 2012 models from the OEM's, as well as a great swap meet and great shopping for those looking to gear up for the upcoming season. We will be located at space #97 on the backside of the swap area, across from Ecklunds & 509. We look forward to seeing all of you there!!
www.DivasSnowGear.com

Divas SnowGear rolls out a women's-exclusive line of snowmobile gear

2011-07-23T08:29:00.000-07:00

The New 2012 Divas SnowGear Divine Line

Divas SnowGear was built around a vision; a vision of one day turning a dream into a reality. While we’re still dreaming big, the reality is finally here and we’re proud to introduce the first women's exclusive, 2012 Divas SnowGear Divine Line of snowmobile Jacket, Bibs and Gloves. After struggling and searching to find the perfect combination of feminine, stylish and well-built ladies snowmobile gear, we continued to come up empty handed time and time again, we thought we’d become an innovator in the industry and start a whole new trend. Our ultimate goal was to create a truly unique and exclusive line that was designed by women, for women who demand the look and function they both want and deserve, all at an affordable price. If you’re a sled diva looking for functional and cute snowmobile gear that’s without a doubt one-of-a-kind, Divas SnowGear is the perfect fit for you. Our products are slim, sleek, feminine, sexy, and divine just for you! Available fall 2011 at your local dealer or at www.divassnowgear.com.

Click here to download the 2012 Divas SnowGear catalog

DIVINE JACKET

- Durable waterproof and breathable 420 D nylon shell
- 200 gram slim polyfill for a thin silhouette and warmth
- Front zipper with magnetic snap closure
- Reflective piping on rear sleeves
- Underarm vents for temperature regulation
- Removable hood
- Removable hood fur
- Removable and adjustable belt
- Interior vertical zip pocket with headphone port
- Large interior mesh pocket
- Interior powder skirt
- Internal drawcord at waist
- Interior lycra wrist gaiter with thumb hole
- Soft, micro fleece interior collar
- YKK zippers
- D-ring
- Available is sizes XS-3XL
- Retail $199.99

DIVINE BIBS

- Durable waterproof and breathable 420 D nylon shell
- 200 gram slim polyfill for a thin silhouette and warmth
- Zip off bib, converts to pants
- Adjustable belt and suspenders
- Adjustable inseam
- Side leg zippers with narrow internal and external flaps
- Interior boot gaiter
- YKK zippers
- D-ring
- Available is sizes XS-3XL
- Retail $199.99

DIVINE GLOVES

- Durable waterproof and breathable 420 D nylon
- Waterproof, windproof, and breathable Hipora lining
- Adjustable wrist closure
- Adjustable cuff with shock cord
- Reinforced fingertips
- Non-slip fingertips and palm
- Thinsulate Insulation (250 gram in back of hand and 200 gram in palm)
- Available is sizes S-XL
- Retail $49.99

Divas SnowGear announces its upcoming 2011 show schedule!

2011-07-18T07:15:00.000-07:00

Divas SnowGear is excited to announce that we will be at the following snowmobile trade shows in 2011:

9/10-9/11: Hay Days, North Branch MN*
9/30-10/2: Big East Powersports Show, Syracuse NY
10/14-10/16: Toronto Snowmobile, ATV & Powersports Show
10/14-10/16: Snowmobile USA, Milwaukee WI*
11/4-11/6: Snowmobile USA, Novi MI*
11/11-11/13: Snowmobile USA, Wausau WI

* Guest appearance from Sled Head 24/7 host Meisha Johnson

Please stop by and check out the hot new 2012 Divas SnowGear line! We will also have several dealers carrying our line at these shows and many more.